I also develop marketing to educate customers about products and services.

Petersen's Hardware

I created several customer facing assets for Petersen's Hardware for them to display on their social media feeds, both to inform their current customers and to encourage new sales.

Video Marketing

This is an overview of the goods and services offered by Petersen's Hardware, presented in an engaging manner. The video ends with a clear call to action.

Tools: Doodly, Audacity, PowerPoint

My role: I researched, scripted, recorded the voiceover, and edited the video.

Social Media

Designed to be shared on their social media pages. These were created in a size that would display properly on cell phones.

My role:

I researched and created each image, and scripted the tag lines to be used when shared on social media, which are included below each image as a caption. Good captions not only inform but also engage, often asking viewers to respond with their own reactions to a question.

Got a good #SpringCleaning going? While you are at it, freshen up your home with a new coat of paint. New colors can help shake you out of the same old routine. What fresh new color would you like to try?

A new coat of paint can change the way you feel about your home. Use your #quarantine for something fun. We can do curbside shopping if you call ahead. What room do you want to paint?

Have a rug or sofa or a vase you love but it won’t match your room? No problem. We can mix paint to match any color scheme you have. Bring us a swatch of the fabric or paint you want to match and we can help you customize the look of your room.

What lawn care products do you use? We recommend lawn products by Jonathan Green. Give us a call. We can explain to you why they are great for your yard.

Whether you are feeding the birds or the insects, we have supplies to get your spring growing again. Grass seed, fertilizers, mulch, seeds and garden tools. We can do curbside shopping as well. What is your favorite springtime chore?

Got a leak? A burned out bulb? A wobbly stool? Or a room to paint? We have what you need. What’s still on your “honey do” list? How can we help?

Inspirational Memes

Using PhotoVibrance software, I animated the sun's rays and created a gif with this sunrise image I took while on a morning walk.

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